The beginning of a new year often evokes excitement and opportunity for most small businesses and nonprofits. But 2021 also has brought many questions and worries. How will social distancing impact your business this year? What changes will you need to make to stay in...
The world of online ads has grown exponentially during the past few years and Google ads are one of the most highly used tools out there. Unfortunately, many small business owners and nonprofit organizations find Google ads confusing and aren’t sure how to best use...
What’s the latest in social media marketing? Well, as you know, social media is constantly changing, but here are some recent trends and an overview of social media analytics to help you see how social media activity is resonating with your audience. Top 3...
Social media marketing for nonprofits can be vastly different than for commercial businesses. Nonprofits embark on social media campaigns to increase awareness of their cause, encourage the involvement of volunteers, and raise funds and donations. Nonprofits often...
Fall is the perfect time to reevaluate your social media marketing tools. The right social media tools can save you time, efficiency, and streamline your organization. Here are a few of my favorite social media marketing tools that I use for my own business and...
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