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Looking for tips and strategies for planning and managing social media marketing and advertising? We’ve been blogging about digital marketing for nearly 10 years. Dive in below!
3 Simple Ideas on How to Use Social Media During the Holidays
Are you wondering how important social media is to your holiday sales this year? A recent survey from Statica.com reported that in 47% of consumers claim they will use social media to get gift ideas. Couple that with the forecast from Shop.org that online holiday...
5 Online Marketing Basics Your Small Business Should Be Doing
I get this a lot in networking groups – what are the “basics” I should be doing for my business? It’s a tricky question because, as we know from the blaring media, there are hundreds of online marketing tactics you could be doing. Which ones you choose to focus on...
How Creating Your Target Market Persona Can Improve Your Marketing Strategy
The online world of marketing is vast. Your customers are out there, but where are they and how do you connect to them? One of the most imperative and often skipped steps in being in strategic social media marketing is to develop and use a target market customer...
7 Super Last Minute Promotions for the 4th of July
Do you find that holiday related promotions sneak up on you or even worse, pass you by? Annual celebrations and holidays such as the 4th of July are a quick and easy way to remind your customers and potential customers that you appreciate them. In addition, it gives...
Do you Really Need an Editorial Calendar for Social Media?
Most people jump into the business social media tactics with great enthusiasm. You have ideas, you have time you have content. All is good. Until, well, the basic tasks of running a business and all the other project and priorities you have soak up your well-intended...
Why Social Media?
With the abundant hype around social media today, you might be questioning how much of your resources you want to dedicate toward this up and coming marketing channel. After all, if the ROI isn’t easy to prove, why should you do it? Why spend time and money on social...
25 Social Media Marketing Stats You Can No Longer Ignore
There are many colorful Infographics flooding the internet and there are statistics aplenty on just about any marketing topic you might be interested in. But that’s why I’m here – to sort through all the internet noise and find the stats that are actually worth paying...
5 Reasons Your Social Media Doesn’t Rock
Have you gotten your business all set up on social media and are you busy Tweeting and updating, yet not sure of the benefits? Do you find it difficult to determine how it’s all going to pay off? Odds are your social media strategy needs a little once-over and perhaps...
Facebook Marketing – Is it Time to Abandon Ship?
So as you may know Facebook recently released the news that it was going to be shaking up things a bit for businesses. Rather than your business page reach being shown to 16% of your fan base, that number is going to drop significantly further to 1 - 3%. We are,...
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