Market Like a Rock Star

After a couple of songs to warm up the crowd the lead singer, Patrick Monahan stopped and took a photo of the crowd and told them he’d post it on his Twitter profile for us after the show. Really? You’ve got a stadium full of 20,000 people and you are gonna take a photo of them? But wait…..that little marketing stunt just got him possibly 10,000 new Followers to sell his next album to! Ohhhhh!

3 Reasons Your Website Should Have Google Analytics

Google Analytics will assist you in planning your marketing goals. Want to double the traffic to your site by a certain date? Want to increase the organic traffic you are getting through SEM? Whatever it is that you are reaching for as a business owner, Google Analytics can help you monitor it.

There’s Still No Substitute for an Email Campaign

Just like Dorothy in the Wizard of Oz said there is no place like home, I’ll say there is nothing like an email campaign.  Sure in the wonderful world of social marketingyou can tweet, post or otherwise get your message out on the web in real-time, but can it actually replace your online newsletters?  I think not. To illustrate my … Read More

If Nothing Else, Get Listed!

What’s that? Yet another online listing agency? Another “tool” to manage? Well, yes and no. I would encourage small businesses to use “Get Listed.org” to take your virtual pulse on how your listings are coming across on the internet.