Social media had a good year in 2014 and next year is expected to be even better. With growth in social media usage projected to reach about 2.44 billion people by 2018, major platforms will be gearing up to make themselves more accessible to businesses big and small,...
Are you wondering how important social media is to your holiday sales this year? A recent survey from Statica.com reported that in 47% of consumers claim they will use social media to get gift ideas. Couple that with the forecast from Shop.org that online holiday...
I get this a lot in networking groups – what are the “basics” I should be doing for my business? It’s a tricky question because, as we know from the blaring media, there are hundreds of online marketing tactics you could be doing. Which ones you choose to focus on...
The online world of marketing is vast. Your customers are out there, but where are they and how do you connect to them? One of the most imperative and often skipped steps in being in strategic social media marketing is to develop and use a target market customer...
Do you find that holiday related promotions sneak up on you or even worse, pass you by? Annual celebrations and holidays such as the 4th of July are a quick and easy way to remind your customers and potential customers that you appreciate them. In addition, it gives...
Most people jump into the business social media tactics with great enthusiasm. You have ideas, you have time you have content. All is good. Until, well, the basic tasks of running a business and all the other project and priorities you have soak up your well-intended...
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