Takeaways from SMMW – Video, Influencers, and Bots, Oh My!

Takeaways from SMMW – Video, Influencers, and Bots, Oh My!

Tips, interactions, parties, connections, ideas… all flying high speed in every direction. That best describes the whirlwind of working behind the scenes at Social Media Marketing World. But when the winds die down and I catch my breath (yes, two months later; don’t...
Ideas for Holiday Season Promotions on Social Media

Ideas for Holiday Season Promotions on Social Media

Is your business ready for the holiday season?  There will be plenty of people shopping online over the Thanksgiving holiday. In fact, the National Retail Federation estimates that 69% of Americans – about 164 million people – will be shopping over the Thanksgiving...
Engage on Social Media Like a Rock Star

Engage on Social Media Like a Rock Star

If you’ve ever been to an amazing concert, you know how an event can engage your senses like nothing else. Last week I went to a Coldplay concert and it was a bit mesmerizing.  The entire experience pulled me in: from the upbeat music in my ears, to the laser light...
8 Post Ideas for Instagram Business Pages

8 Post Ideas for Instagram Business Pages

If you are just getting started with your Instagram business page or need some inspiration on where to find enough content to deliver consistent activity, look around.  No, really!  Look around the office, at industry leaders, at your customers, your employees and...
Take-aways from the 2017 Social Media Marketing Industry Report

Take-aways from the 2017 Social Media Marketing Industry Report

Everyone has their own non-Christmas version of Christmas. Mine is when the 2017 Social Media Marketing Industry Report comes out. Geeky? Most definitely. But since my background is in market research, social media and small business consulting, this report is just my...