Yikes – the holidays are just (days and weeks) away. Do you have something clever up your social media sleeve to increase holiday sales and bring more attention to your brand? Last year, according to Statistic Brain Research, 90% of people reported shopping online and...
While Facebook Insights is an analytics tool that gets lots of attention, many people forget that Twitter has a very useful analytics tool too. True, Twitter may not provide quite the detail that Facebook does, but it does give you enough data to track your metrics...
Facebook has become a pay-to-play platform for businesses looking for new ways to reach their customers with posts and messaging. Though this change has aggravated many people, there is no denying that Facebook advertising can be very effective when used...
# – once known as the “pound sign” has now transitioned into one of the biggest social media tools today. In case you are not yet a big hashtag user, hashtags are words that you tack on to the end of your social media posting, such as #catlover or...
The SEO community is at a challenging point. After years of enjoying some predictability of search engine optimization, website marketers feel like they’ve hit a brick wall because of Google’s recent algorithm changes. We all know that Google is in charge...
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