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Looking for tips and strategies for planning and managing social media marketing and advertising? We’ve been blogging about digital marketing for nearly 10 years. Dive in below!
5 Ways to Use Facebook Live for Your Business
Have you heard the buzz about the latest Facebook feature: Facebook Live? If not, you will be hearing about it soon. Facebook has jumped on the streaming video trend. Much like Periscope, Facebook Live gives you the ability to live stream video right from your mobile...
3 Powerful Facebook Ads to Start Using Today
The number of people shopping online before the holidays is staggering. According to eMarketer, 4 out of 5 internet users are researching gift ideas and product reviews online before buying and 10% of them are using social media channels to do that research. It’s no...
5 Last Minute Social Media Holiday Promotions
Yikes – the holidays are just (days and weeks) away. Do you have something clever up your social media sleeve to increase holiday sales and bring more attention to your brand? Last year, according to Statistic Brain Research, 90% of people reported shopping online and...
Using Twitter Analytics to Tweet Better
While Facebook Insights is an analytics tool that gets lots of attention, many people forget that Twitter has a very useful analytics tool too. True, Twitter may not provide quite the detail that Facebook does, but it does give you enough data to track your metrics...
Using Facebook Website Retargeting Ads – The Why and How
Facebook has become a pay-to-play platform for businesses looking for new ways to reach their customers with posts and messaging. Though this change has aggravated many people, there is no denying that Facebook advertising can be very effective when used...
Do You Know How to Reach Teens with Social Media?
Teens are one of the fastest growing demographic on social media and also one of the most engaged. And who could be surprised that this super-social, excitement seeking, fad-following group is a natural match for the 24/7 world of social media? Proof in the...
Get LinkedIn or Get Left Out
Are you making the most of LinkedIn? And, if not, why should you care? Well, because LinkedIn is a powerful tool for not only personal networking online with other professionals, but also for getting more exposure and brand recognition for your small business, and for...
Top Three Takeaways from Social Media Marketing World 2015
Social Media Marketing World can best be described as an online-marketing-themed Disneyland. This was my first year, and I was amused to walk thru the Networking Plaza where marketers from all over the country and the world are not just chatting and exchanging...
5 Predictions for Social Media in 2015
Social media had a good year in 2014 and next year is expected to be even better. With growth in social media usage projected to reach about 2.44 billion people by 2018, major platforms will be gearing up to make themselves more accessible to businesses big and small,...
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