3 Powerful Facebook Ads to Start Using Today

3 Powerful Facebook Ads to Start Using Today

The number of people shopping online before the holidays is staggering. According to eMarketer, 4 out of 5 internet users are researching gift ideas and product reviews online before buying and 10% of them are using social media channels to do that research. It’s no...
5 Online Marketing Basics Your Small Business Should Be Doing

5 Online Marketing Basics Your Small Business Should Be Doing

I get this a lot in networking groups – what are the “basics” I should be doing for my business? It’s a tricky question because, as we know from the blaring media, there are hundreds of online marketing tactics you could be doing. Which ones you choose to focus on...
Cyber Monday Countdown

Cyber Monday Countdown

The latest reports have claimed that Cyber Monday will be … Do you have a plan for Cyber Monday to make sure you area getting the most of the many, many people that will be online?  If not, don’t panic, I have a plan for you:   Day 7: Brainstorm about Your Goal. ...

There’s Still No Substitute for an Email Campaign

Just like Dorothy in the Wizard of Oz said there is no place like home, I’ll say there is nothing like an email campaign.  Sure in the wonderful world of social marketingyou can tweet, post or otherwise get your message out on the web in real-time, but can it actually...